Inside the July 2010 print edition of
eHealthcare Strategy & Trends:

• BJC HealthCare Leverages the Power of Community to Tell Its Story, Improve Healthcare
• Children's Hospital Finds It Can Super-Size Its Web Site, But Not Its Staff or Budget
• Consumer Satisfaction with Web Sites Varies Widely by Industry and Within Some Industries
• Web Takes ... July Picks: The Methodist Hospital System, North Shore-Long Island Jewish Health System - Financial Help, Regence BlueCross BlueShield - What's the Real Cost, American Cancer Society - Choose You
• Ask The Expert: You've Left Healthcare for the Financial World, But Could You Answer Some Questions We Have?
• Social Media and Defamation: Are You at Risk?
• My Internet ... Personal Solutions, eNews Pulse

Inside the June 2010 print edition of
eHealthcare Strategy & Trends:

• Academic Medical Center Improves Usability by Bringing a Decentralized Web Site Back to Centralized Control
• Innovative Use of Texting Benefits Brain Tumor Support Initiative
• Web Takes ... June Picks: Intermountain Healthcare, Meridian At Home, AstraZeneca's Symbicort My Measures for Success
• Tight Alignment of Marketing and IT - Plus Balance of Fads and Fundamentals - Leads to Strong Web Initiatives
• Ask The Expert: Should My Organization Consider Mobile Barcodes to Reach Customers
• Integration of Social Media and e-mail Offers Many Benefits
• My Internet ... Personal Solutions, eNews Pulse

Inside the May 2010 print edition of
eHealthcare Strategy & Trends:

• Integrated Marketing Approach - Especially the Addition of Digital
  Media - Helps Drive Cost Efficiency and Lifts Results for Two Healthcare Organizations
• Health System Adopts New Communications Model That Uses Video as Centerpiece
• Ask The Expert: What Role Does Quality Play in Healthcare Marketing Today - and What Can I Expect in the Next Few Years?
• Extension of Care Guidelines from Web Sites to Mobile App Proves a Winner for a Children's Hospital
• Web Takes ... May Picks: The Christ Hospital, The Mayo Clinic Diet Fan Page on Facebook, Methodist Health System, Women's Health Foundation
• My Internet ... Personal Solutions, eNews Pulse

Inside the April 2010 print edition of
eHealthcare Strategy & Trends:

• The Right Web Team Structure - Finally - Leads to Successful Web Site Launch
• Mission Blends Seamlessly with Social Media at St. Anthony
• Ask The Expert: How Do I Start a Patient Portal without Breaking the Bank?
• '9:00 a.m. Less Than a 15-Minute Wait in the ER'
• Key Takeaways from Recent Mobile Strategy Conference
• Do Mobile Web Sites Have to Comply with Section 508 of the Americans with Disabilities Act?
• Web Takes ... April Picks: ProHealth Care, That Guy, USC Hospitals
• My Internet ... Personal Solutions, eNews Pulse

Inside the March 2010 print edition of
eHealthcare Strategy & Trends:

• How to Rally Support for Hospital Funding With a Minuscule Advertising Budget: The Internet to the Rescue
• How to Improve and Expand Your Use of Twitter
• Significant Changes to HIPAA Take Effect
• Study: Adults Online Are Active on Top Social Networking Sites, But Personal e-Mail Usage Remains Strong
• Ask the Expert: Should You Weave Widgets into the Marketing Mix?
• Web Takes ... March Picks: Seattle Children's, Celebration Chain, Penn Center for Executive Health
• My Internet ... Personal Solutions, eNews Pulse

Inside the February 2010 print edition of
eHealthcare Strategy & Trends:

• Medical Center Takes Consumer-Centric Approach to Communicating Quality
• Something to Chat About: Regence Masters Social Media
• Webcam Use Spans the Age Spectrum
• Ask the Expert: When and How Should You Prepare for Redesigning Your Web Site?
• Web Takes ... February Picks: St. Helena Hospital, Southern Regional Health System, Diabetes Daily
• My Internet ... Personal Solutions, eNews Pulse

Inside the January 2010 print edition of
eHealthcare Strategy & Trends:

• Hospital Subsites Take Another Step in Consumer Engagement
• Video Game Technology in Healthcare: New Tools for Consumers and Healthcare Professionals Change the e-Health Landscape
• Use of Social Media Improves Paid and Organic Search Results
• Ask the Expert: What Are the Four Most Important Web Site Best Practices?
• Scott & White Turns to Twitter During Fort Hood Tragedy
• Web Takes ... January Picks: Siteman Cancer Center - myCompass, St. Luke's, Marietta Memorial Hospital
• 12-Month Index...January 2009 - December 2009
• My Internet ... Personal Solutions, eNews Pulse

Inside the December 2009 print edition of
eHealthcare Strategy & Trends:

• The Kids' ER Waiting Room That Thinks It's a Video Game
• Online Patient Communities: What's Working, What's Not, and Why the Jury Is Still Out
• What Do Your e-Healthcare Colleagues Think About Some Key Issues?
• Ask the Expert: What Are the Key Trends in Healthcare Web Site Development? Second of Two Parts
• Web Takes ... December Picks: The University of Texas M.D. Anderson Cancer Center - Making Cancer History, WellPoint - Anthem
• My Internet ... Personal Solutions, eNews Pulse

Inside the November 2009 print edition of
eHealthcare Strategy & Trends:

• Analysis of Nearly Two Million Healthcare Conversations Will Provide Health System with Valuable Insights
• Community Health Network Looks to Mobile Communications to Enhance Customer Relations, Support Patient Safety and Care
• Varying Administrative Options Can Help Health Plans Meet Consumer Expectations; Implications for Providers
• Ask the Expert: What Are the Key Trends in Healthcare Web Site Development? First of Two Parts
• 2009 eHealthcare Leadership Award Winners
• Web Takes ... November Picks: Hospital for Special Surgery, Sutter Health - My Life Stages
• My Internet ... Personal Solutions, eNews Pulse

Inside the October 2009 print edition of
eHealthcare Strategy & Trends:

• Today's Webcasts Bring TV Studio Action to Operating Rooms Hospitals: Explore Options, Approaches, and Expenses
• Content Is King! But Does That Make You the Slave? Strategies for Staying on Top of Web Site Content
• Unique Interactive Display Celebrates Life, Raises Funds
• Kaiser Study: Seniors Comfortable Using Online Healthcare Tools
• Ask the Expert: How can a Healthcare Organizations Get the Most Out of Its Online Physician Directory?
• Web Takes ... October Picks: VCU Medical Center, Is It Low T? Solvay Pharmaceuticals, CarePartners Health Services
• My Internet ... Personal Solutions, eNews Pulse

Inside the September 2009 print edition of
eHealthcare Strategy & Trends:

• How Organizations Can Use Twitter and Articulate a Measurable Value to the C-Suite
• Behind the Scenes of a Twittercast
• WellPoint Jumps Into Social Media With Early Successes
• Ask the Expert: How Should Healthcare Organizations Blend Online and Offline Marketing Strategies to Achieve Their Organizational Goals?
• Guidance in Establishing a Social Media Policy
• Special Web Site Enhances Provider Communication Skills
• Web Takes ... September Picks: Children's Healthcare of Atlanta - My Family Health Spot, St. Vincent's Healthcare, Helen DeVos Children's Hospital
• My Internet ... Personal Solutions, eNews Pulse

Inside the August 2009 print edition of
eHealthcare Strategy & Trends:

• What You Need to Know About Wrapping Related Web Site Content Around User Interest
• West Coast Hospital Takes Artistic Approach to Digital Signage
• Organization Uncovers Strategies That Deliver Involved Web Site Consumers
• User-Centric Design Can Significantly Increase Intranet Adoption
• Ask the Expert: What is the Best Way to Connect the Enterprise to the Community?
• Get the Most Out of Your Web Site Usability Testing
• Web Takes ... August Picks: LifeBridge Health - The Sandra and Malcolm Berman Brain & Spine Institute - Finally Answers, LifeBridge Health - BraVo, Mount Carmel Health, Lexington Clinic
• My Internet ... Personal Solutions, eNews Pulse

Inside the July 2009 print edition of
eHealthcare Strategy & Trends:

• Special Cancer Survivor Events Go Online: From Concept to Live Site in Less Than 10 Days
• Social Media Helps Hospital Connect and Communicate During Crisis
• Ask The Expert: How Do You Make Your Web Site Sticky?
• Idaho System's Three-Year Experience with a Homegrown Patient Portal Proves Positive
• How to Select a Search Marketing Vendor
• Intermountain Healthcare Gets the Most Out of a New Content Management System
• Web Takes ... July Picks: Southeast Missouri Hospital, Cypher Sirolimus-Eluting Coronary Stent, Loma Linda University Medical Center - Perspectives, Main Line Health Heart Center
• My Internet ... Personal Solutions, eNews Pulse

Inside the June 2009 print edition of
eHealthcare Strategy & Trends:

• The Social Media Manager: Coming Soon to a Marketing Department Near You
• Hospitals Take Digital Signage to the Next Level
• Online Humana Program Challenges Public to Improve Health
• Hospital Web Priorities Revealed in e-Health Innovation Survey
• Ask The Expert: What Is The Best Way to Measure Web Site Customer Satisfaction?
• Web Takes ... June Picks: Phoenix Children's Hospital - Handprints, Cooper University Hospital
• My Internet ... Personal Solutions, eNews Pulse

Inside the May 2009 print edition of
eHealthcare Strategy & Trends:

• Biometrics Takes Hold in Healthcare
• Eyes on the Future, Children's Hospital Boston Turns to Tweens
• Web Takes ... May Picks: Kognito Interactive, Lee Memorial Health System, Midwest Center for Stress & Anxiety, Brooks Community Resource Center
• Use of Medical Animations on Healthcare Web Sites Surges; iPhone Application Offers New Opportunities
• Ask The Expert: Should My Organization Consider Widgets?
• Marketers Plan Increased Social Media Spending Despite Recession
• My Internet ... Personal Solutions, eNews Pulse

Inside the April 2009 print edition of
eHealthcare Strategy & Trends:

• Why Children's Hospitals Love Facebook: Minimal Cost, Instant Access to Supporters ... But Not Without Hazards
• Buy Online Offerings of Local 'Traditional' Media to Maximize Your Media Strategy
• How to Access Facebook Demographic Data
• Internet Usage Growth Greatest for Age 40-Plus Population, But Social Networking Skews Younger, Finds Survey
• Electronic Greeting Cards Promote and Support Causes - A Branding Vehicle, Too
• Ask The Expert: In Today's Economy, What e-Strategies Should Be Deployed to Engage and Convert Consumers?
• Web Takes ... April Picks: Methodist Medical Center of Illinois/MyMethodist.net, John C. Lincoln Hospitals, National Ovarian Cancer Coalition, Beverly Hospital
• My Internet ... Personal Solutions, eNews Pulse

Inside the March 2009 print edition of
eHealthcare Strategy & Trends:

• Healthcare Provider Ads 'Go Wild' to Build Web Site Traffic
• How Health Plans Are Addressing the Weak Economy and New e-Healthcare Technologies
• Remote Patient Monitoring: A Critical Tool for Reducing Readmissions and ER Visits
• Ask The Expert: How Can Web Technology Engage, Support, and Retain Board Members?
• Survey Shows Growing Consumer Interest in New Media and Online Health Tools
• Web Takes ... March Picks: The Scarborough Hospital, Sharing Mayo Clinic, AstraZeneca's Symbicort
• My Internet ... Personal Solutions, eNews Pulse

Inside the February 2009 print edition of
eHealthcare Strategy & Trends:

• How to Ensure That Your Web Site Content Satisfies Both Search Engines and Visitors
• Organizations Mine Blogs For Valuable Intelligence
• Ask The Experts: How Do Patient Portals Benefit the Organization and Its Patients?
• Web Takes ... February Picks: Cancer Treatment Centers of America Virtual Experience, Siteman Cancer Center - Your Disease Risk, Sutter Health - Thedoctorforyou.com, The Children's Hospital at Montefiore Virtual Tours
• Social Networking in Healthcare Plays Increasingly Vital Role in Research and Patient Care
• My Internet ... Personal Solutions, eNews Pulse

Inside the January 2009 print edition of
eHealthcare Strategy & Trends:

• The How and Why of Google Analytics - Moving Beyond Web Log Analysis Programs
• Unique Web Site Targeting Newcomers Engages and Informs
• Innovative, Cutting-Edge Virtual Tours Engage, Inform, and Enhance Experience
• Most Companies Not Ready to Design Web Sites for Desirability
• Ask The Expert: What Will 2009 Mean for e-Healthcare?
• Web Takes ... January Picks: Visiting Nurse Service of New York, Good Samaritan Hospital - High-Risk Breast Cancer Program, Bloomington Hospital
• 12-Month Index ... January 2008 - December 2008
• My Internet ... Personal Solutions, eNews Pulse

Inside the December 2008 print edition of
eHealthcare Strategy & Trends:

• Ten Tasks Completed for Virtually Nothing Boost Web Traffic and Improve Operational Efficiency
• Remote Second-Opinion Programs Continue to Prosper
• Ask The Expert: How Would You Characterize Today's Level of Healthcare Web Site Development? Second of Two Parts
• Web Takes ... December Picks: American Heart Association - HeartHub for Patients, Sherman Health, Florida Hospital - Global Robotics Institute
• Midwest Hospital Takes Customized, Proactive Approach to e-Newsletters
• My Internet ... Personal Solutions, eNews Pulse

Inside the November 2008 print edition of
eHealthcare Strategy & Trends:

• Knowledge Communities Cross Hospital Lines
• Kiosks Improve Efficiency in High-Volume EDs - Self-Service Technology Streamlines Triage Process
• Ask The Expert: How Would You Characterize Today's Level of Healthcare Web Site Development? First of Two Parts
• 2008 eHealthcare Leadership Award Winners
• Blogging Goes Mainstream
• Web Takes ... November Picks: UK HealthCare - Markey Cancer Center, Spectrum Health Foundation
• My Internet ... Personal Solutions, eNews Pulse

Inside the October 2008 print edition of
eHealthcare Strategy & Trends:

• Johns Hopkins Redesigns Web Site to Facilitate Visitor Navigation and Bring Sprawling Organization Together
• Add Local Search to Your Marketing Toolkit to Boost Results
• Houston Hospital Web Sites Up and Running Despite Hurricane Ike
• Ask The Expert: Should My Organization Engage In Nursing Shift Bidding?
• 'Electronic Nurse' Shows Promise in Helping Congestive Heart Failure Patients and Reducing Costs
• Web Takes ... October Picks: UnitedHealth Group - United for Healthier Communities, Chelsea Community Hospital Health & Wellness Center, Villa St. Benedict, St. Jude Medical Center
• Patient-Physician e-Visits a Winner at Henry Ford Health
• My Internet ... Personal Solutions, eNews Pulse

Inside the September 2008 print edition of
eHealthcare Strategy & Trends:

• UW Health Evaluates Service Line Ad Creative And Media Selection with Cost-Per-Click Analysis
• Healthcare System Develops Its Own Patient-Family/Friends Social Network
• New Social Networking Site Seeks Patient Opinions and Perspectives About Providers - Unusual Sponsorship by Health Plan
• Ask The Expert: How Are Hospitals Using Online Video to Gain Consumer Mindshare?
• Web Takes ... September Picks: Blue Cross Blue Shield of Florida - The Power of the Human Voice, Exempla Healthcare, Park Nicollet
• GoFetch Lets Sick Kids Communicate During Hospital Stay
• Web Site Copy Needs to Help Build the Brand
• My Internet ... Personal Solutions, eNews Pulse

Inside the August 2008 print edition of
eHealthcare Strategy & Trends:

• Find Out Exactly What Your Target Audiences Think of Your Web Site
• Best Practices in E-mail Copy - Tips for Making Your Marketing Efforts Sizzle
• A Picture Is Worth a Thousand Clicks - Understanding Universal Search
• Why Innovation Is So Critical in Healthcare Today - A Guide for Executives
• Ask the Expert: Are Customer Relationship Management Initiatives Finally Gaining Traction in Healthcare? Second of Two Parts
• Web Takes ... August Picks: Elekta Virtual Clinic, Fresno Heart & Surgical Hospital, Tonik, Danbury Hospital
• How to Create Excellent Podcasts
• Web 2.0 Gains Traction Among Companies
• My Internet ... Personal Solutions, eNews Pulse

Inside the July 2008 print edition of
eHealthcare Strategy & Trends:

• Washington Hospital Center Uses Online Survey, Mapping Program to Guide Site Redesign
• Mobile Communications Offers Many Benefits, Especially When Integrated with Healthcare Marketing
• Web Takes ... July Picks: Ingalls Health System, Sun Health - Survival Skills for New Parents, Halifax Health
• Palomar Pomerado Takes Construction Flybys to Next Level
• Ask the Expert: Are Customer Relationship Management Initiatives Finally Gaining Traction in Healthcare? First of Two Parts
• How Secure Are Your Web-Based Forms?
• My Internet ... Personal Solutions, eNews Pulse

Inside the June 2008 print edition of
eHealthcare Strategy & Trends:

• Hypothetical Business Challenges Lead to Real-World Innovation
• Why Campaign-Based Search Marketing Has the Best ROI
• Ask the Expert: What Does Health 2.0 Mean for Today's - and Tomorrow's - Hospitals?
• Web Takes ... June Picks: Southwestern Vermont Health Care/Physician Opportunities, OhioHealth Sports Medicine. Rochester General Hospital, Loma Linda University Medical Center - Proton Treatment and Research Center
• Guidance in Deciding Which Site Problems to Address First
• Akron General Takes Different Approach to Annual Report
• My Internet ... Personal Solutions, eNews Pulse

Inside the May 2008 print edition of
eHealthcare Strategy & Trends:

• Blogs and Healthcare: A Recipe for Success
• Georgia System Shows How to Fashion a Unified Message with a Limited Budget
• Ask the Expert: How Do You Determine the Return on Investment from an Online Brand Identity Management System?
• Web Professionals Share Tips on Managing Agencies and Other Vendors
• Web Takes ... May Picks: Hope Portal, St. Vincent Health - My Story, Vascular Health Activity Book
• Survey Helps Define What Technology and Services Consumers Want
• My Internet ... Personal Solutions, eNews Pulse

Inside the April 2008 print edition of
eHealthcare Strategy & Trends:

• How Two Organizations Developed New Nursing Web Sites
• Personal Touch Drives Electronic Medical Information Program
• Technology Productivity Tools and Online Resources
• Web Takes ... April Picks: Rehabilitation Hospital of the Cape and Islands, BlausenLisi, Scripps
• Ask the Expert: In Hospital-Physician Relationship Programs, How Critical Is an e-Communications Strategy? Second of Two Parts
• Healthcare Conference Attendees Offer Their Views on Future Internet Technologies
• My Internet ... Personal Solutions, eNews Pulse

Inside the March 2008 print edition of
eHealthcare Strategy & Trends:

• Mayo Clinic Takes Unusual Approach to Site Redesign
• Software Helps Manage Marketing Projects and Resources
• Online Appointment Request Function Creates a Competitive Advantage and Generates Incremental Income
• Ask the Expert: In Hospital-Physician Relationship Programs, How Critical Is an e-Communications Strategy? First of Two Parts
• Web Takes ... March Picks: Lakeland Regional Medical Center, Weiss Joint University in Chicago, Silver Cross Hospital - Replacement Hospital Initiative
• My Internet ... Personal Solutions, eNews Pulse

Inside the February 2008 print edition of
eHealthcare Strategy & Trends:

• The New Model for Content Distribution: Social Media and Other Vehicles 'Out on the Edge'
• Multimedia Approach Drives Bariatric Services at Ohio Hospital
• Virtual Tour Balances Privacy, Transparency Goals
• e-Health Trends for Payers - The Technologies that Excite Payers Most
• Ask the Expert: What Will 2008 Mean for e-Healthcare? What Technologies Are You Most Excited About? Second of Two Parts
• Web Takes ... February Picks: Palomar Pomerado Health, St. Vincent Health System, Spirit of Women, Statesboro, Georgia City Guide & Directory
• My Internet ... Personal Solutions, eNews Pulse

Inside the January 2008 print edition of
eHealthcare Strategy & Trends:

• Is Incremental Web Site Design Right for You? Lessons Learned from Duke University Health System
• Portal Opens Three Doorways for International Visitors
• What Do Your e-Healthcare Colleagues Think About Some Key Web Site Issues?
• Second Life Beckons as a Fund-Raising Idea - Maybe
• Ask the Expert: What Will 2008 Mean for e-Healthcare? What Technologies Are You Most Excited About? First of Two Parts
• Web Takes ... January Picks: University Hospital, In Pursuit of Pain-Free Health Care - Little Company of Mary Hospital and Health Care Centers, NewYork-Presbyterian
• 12-Month Index...January 2007 - December 2007
• My Internet ... Personal Solutions, eNews Pulse